About:
IMSI Design develops leading edge drafting software like TurboCAD, DesignCAD, TurboSketch, FloorPlan and more.
Goal:
The goal of this project was to develop a logo that retained the client's long established logo mark, while accommodating a name change.
The final logo the client selected offers a very subtle and simple solution that creates room for the new name while retaining the look and feel of the original, long established logo mark.
Additional Work Completed:
Logo
Packaging Design
Online Advertising
Direct Mail
Email Marketing